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No matter the niche or size of your company, every growing business relies heavily upon a common mission—acquiring leads and converting them into loyal, long-term customers for your particular products or services.

Leads are people or companies who may have interest in your company as a customer, client, or potential partner. Leads begin as names and contact information. However, if you cultivate these budding relationships well and manage them impeccably, leads possess the power to transform into key busin...

An important aspect of business growth is the ability to effectively track and prioritize your leads, relationships, and opportunities. In the early phases of a company, these activities are often tracked manually. However, as your business grows and you acquire more leads, clients, or customers,...

If your company needs a more efficient, reliable, and time-effective solution for managing your business opportunities and customer relationships, then investing in a Customer Relationship Management (CRM) system is great business decision, no matter the size of your company.

The world is becoming increasingly mobile, and businesses and organizations that intend to keep up with the competition need to acknowledge this. Mobility and connectivity are also having revolutionary effects on the evolution of customer relationship management. So, it should come as no surprise...

Choosing a CRM solution provider or mobile app can be challenging, so we’ve put together a concise list of the seven best apps. Take a look:

Customer Relationship Management (CRM) has always been an element of running a successful business, and it has always emphasized managing interactions with consumers based upon developing a deeper understanding of customers’ needs and desires. Social media is an important resource for gaugi...

In the past, customer relationship management has been accomplished in a number of ways, including compiling relevant data about customers from a variety of sources, including the customer’s history with the company, interactions with customers via telephone, email, and through the company&...

Relationships are likely central to many of your company’s growth initiatives and goals, and with very valid and rooted reasons. To secure continual profits, you must be able to attract a steady stream of new customers. You must also be able to successfully and personally manage relationshi...

As your business grows though, these relationship management activities also become much more robust. During previous growth spurts you’ve probably realized the need for a powerful Customer Relationship Management (CRM) system and implemented the solution that made the most sense at that mo...

The ability to scale your business successfully is often very closely correlated with how accessible you and your teams are to your existing or prospective partners, clients, or customers. If your business is human-powered, is not actually feasible that you or your staff can be available 100 perc...

The virtual receptionist feature available through your Voice Over IP (VoIP) phone system can help you offer your important business contacts a seamless and satisfying experience when they contact your company.

As your company grows and gains momentum in leads, you’ll inevitably lose the ability to effectively track and manage all of your vital business activity through manual methods such as paper documents, spreadsheets, or email folders.

These manual methods make sense, especially for businesses that are just getting started, because they are cost effective and manageable. However, when you reach the point where manual data storage and tracking is just too cumbersome, or is leading to lost, damaged, or incorrect information, it i...

Customer satisfaction plays a vital role in the success and vitality of your business every month out of the year. During the bustling holiday season, though, you have the unique opportunity to boost your profits for the year and enhance your customer relations at the same time by impressing new ...

However, the volume of sales brought on by the holiday rush can easily and quickly turn into sheer chaos if you are not properly prepared to handle the increases in sales as well as customer feedback, questions, and needs. A key step in preparing for the holidays is making sure you know just how ...

Customer satisfaction should always be a leading priority for successful companies. In conjunction with a high quality product or service, customer engagement and retention can help foster positive brand recognition and consistently drive profits for your business.

Your team and the tools they use to foster customer satisfaction are important components of your success. However, you also need to make sure your efforts to create a quality customer experience are a reflection of what your customers want, need, or expect in their interactions with your company...

The quality of the service your customers experience will ultimately help determine how satisfied they are with your products, brand, and company. Customers who are able to receive prompt and accurate information whenever they have a question or an issue will continue to confidently purchase your...

For these important reasons, the viability and success of your business relies on the effectiveness of your customer service and the satisfaction of your customers. Finding an Interactive Voice Response (IVR) system provider and implementing a system can help you increase your customer satisfacti...

Any company experiencing success and longevity certainly understands the vital role that happy, loyal customers contribute to ongoing success. For this reason, smart business owners endeavor to provide the best customer experience possible, beginning from the moment a customer makes their first p...

No matter how great a product or service your company offers, though, customers will still have questions, feedback, and complaints that require attention from your customer service department. The experience a customer has with your support team can easily drive them away, or inspire their devot...