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Pardot - Marketing Automation

  • Deployment:
  • Company Size:SML
  • Features:
  • Platforms:
  • Pricing:

Media

Details

Features

Pricing Model
  • Monthly subscription per user
  • Yearly subscription per user
  • Metered per minute
  • Monthly site license
  • Yearly site license
  • Flat fee
  • Monthly subscription
  • Percentage-based (% of collections or claims)
  • Fee-based (fixed $/claim)
  • Hybrid (combination of % and fixed amount/claim)
Target Company Size
  • Startup
  • Small-to-Medium Business
  • Enterprise
Service Terms Offered
  • Commitment Free
  • Free Setup
  • Free Cancellation
  • Money Back Guarantee
  • Month-to-Month Option
  • Keep Original Number
  • Customizable Plans
  • Free In-Network Calls
  • Unlimited Minutes
  • International Calls
  • Reduced Price for Multiple Users
  • Account Manager
Mobile Apps Offered
  • None
  • iOS
  • Android
Support Features
  • FAQs Section
  • Tutorials
  • Telephone Support
  • Email Support
  • 24/7 Support
  • Online Chat
  • Forum
  • In-Person Training
  • Social Media
  • Knowledge Base
  • Webinars
Compatible Operating System(s)
  • Windows
  • iOS
  • Linux
  • Mac
  • Android
Deployment
  • Hosted/Cloud
  • On-Premise
  • Mobile
Email Marketing Features
  • Direct Mails
  • Batch Emails
  • Triggered Emails
  • Automated Campaigns
  • Personnalized Campaigns
  • Responsive Templates
  • Mobile Optimized Content
  • Certified IP
  • Dedicated IP
  • Shared IP
  • Delivery Tracking
  • RSS Message Creation
  • WYSIWYG Email Design
  • Spam Analysis
  • Opt-out Management
  • Offer Optimization
  • HTML Validation
  • A/B Testing
  • Unlimited Email Campaign
  • Drag & Drop Email Builder
  • Event Management
  • Multilingual Emails
  • Email Testing
  • Email Reporting
  • Email Deliverability
  • Email Creations
  • Mobile marketing
  • Email health reporting
  • Email health reporting
  • Target Emails
  • Email Content
  • Auto-responders
  • Email Marketing Software
  • Personalized Emails
Content Marketing Features
  • Landing pages
  • Customized Forms
  • Responsive Design
  • A/B Testing
  • Website Monitoring
  • Geolocation
  • Web Behavior Tracking
  • Content Management
  • Anonymous Website Personalization
  • Website Widgets
  • Website Integration
  • Link review
  • Website Marketing
  • Web Push Notifications
  • Advanced Website Interaction Analytics
  • Custom User Permissions and Roles
  • Advanced List Segmentation
  • Account Based Marketing
  • Lead based Marketing
  • Adaptive testing
  • web Design
  • Logged-in visitor identification
  • Customized Alerts
Social Media Features
  • Social Campaigns
  • Social Listening
  • Social Sharing
  • Social Engagement
  • Social Analytics
  • Social Sign-On
  • Social Profile Data
  • Referral Offers
  • URL Shortener Service
  • Social Post Tracking
  • Social Post Scheduler
  • Polls and Surveys
  • Live Streaming
  • Video Sharing
  • Social Proof Widgets
  • Surveys
  • Social Media Marketing
Supported Channels
  • Email
  • Mobile
  • Social
  • Web
  • Direct mail
  • Display ads
  • In-person Events
  • Virtual Events
  • Dedicated Support
  • Email Personalization
  • Multiple Domain Support
  • Webhooks
  • Custom Web Events
  • Developer Support
  • Google Analytics Integration
  • Social ads
  • Targeted Ads
  • Time zone sending
  • Countdown timer
  • Quotes
  • Appointments
  • Invoices
  • Reminders
  • One-time payments
  • Recurring payments
  • Customizable Dashboard
  • Quotes
  • Appointments
  • Preference centers
  • Data connectors
  • Customer profiles
  • Omnichannel Recommendations
  • Live Chat Support
  • Unlimited Projects
  • White Label Features
  • Option to Resell
  • On Premise Availability
  • Complete Mobile-Responsive Pages
  • URL Configuration
  • journey
  • campaigns
  • Audience
  • Journey
  • campaigns
  • Audience
  • Access to online collaboration tool
  • Professional Editing Features
  • Ad management
  • Mobile App
  • Subdomain
  • Enablement Tools
  • Ecommerce
  • Support Option
  • VIP Support Option
Lead Management Features
  • Lead Database
  • Custom Fields
  • Behavior Scoring
  • Lead Scoring
  • Lead Nurturing
  • Demographic Scoring
  • Product-based Scoring
  • Web activity Tracking
  • Progressive Profiling
  • Prospect Deduplication
  • Customer Life Cycle Management
  • Workflow Automation
  • Flexible Scheduling
  • Trigger-based Actions
  • Time-based Degradation Tracking
  • Chat Bot with Product Recommendations
  • Lead Distribution
  • Engagement Scoring
  • Account Scoring
  • Product Video Tour
  • infographic
  • Customer Case Study
  • Lead Routing with Alert
  • Account-Based Tracking
  • Account based Marketing
  • Company scoring
  • contact scoring
  • Tracking Technology
  • Score visitors
  • CRM Integrations
  • Advanced data visualization
  • Real Time Data Capture
Marketing Resources Features
  • Budgeting
  • Performance and Goals Management
  • Project Workflow Management
  • Brand Management
  • Social Media Integration
  • Campaign Calendar
  • Marketing Analytics
  • Marketing Planning
  • Marketing Analytics Dashboard
  • Marketing Goals and Attribution
  • Data Driven Marketing
  • Marketing CRM
  • Marketing Collaboration
  • Postcard Marketing
  • Google Ads Retargeting
  • Facebook Retargeting
  • In-App Messaging
  • SMS Marketing
Reporting and Analytics Features
  • List Reporting
  • Landing Page Performance Reporting
  • Email Performance Reporting
  • Custom Reporting
  • Campaign Performance Reporting
  • Program ROI Analytics
  • SEO & Keyword Tracking
  • Multi-touch Revenue Attribution
  • Web Analytics
  • Predictive Analytics
  • Real-time Sales Alerts
  • Opportunity Analysis
  • Revenue Forecasting
  • Email Tracking
  • Insights analytics suite
  • Traffic and conversion analytics
  • Interactive Reporting
  • Sales Alerts
  • Sample Data
Sales and CRM Integrations
  • API for Custom Integration
  • SOAP API
  • REST API
  • Automatic Field Mapping
  • Bi-directional Syncronization
  • CRM Task Creation
  • Custom Sales Dashboard
  • Lead Assignment
  • Role-based Permissions
  • Sync Frequency
  • Triggered Updates
  • API Framework
  • Tasks
  • Advanced automations
Third Party Integrations
  • Salesforce CRM
  • Oracle/Siebel CRM
  • Microsoft CRM
  • Adobe Connect
  • Cisco WebEx
  • Citrix GoToWebinar
  • Drupal
  • Gmail
  • Google AdWords
  • Netsuite
  • GoodData
  • Nimble
  • Outlook
  • Pipedrive
  • ReadyTalk
  • Thunderbird
  • WordPress
  • WebEx Event Center
  • Third Party Website
  • GoToWebinar
  • WebEx Integration
  • Adobe Analytics
  • Swoogo
  • GoToWebinar
  • Vidyard
  • Youtube
  • Vimeo
  • Shopify
  • Suite CRM
  • Sugar CRM
  • Business Intelligence
  • UpViral
  • WooCommerce
  • Zapier
  • SAP Jam
Campaign Management Functionalities
  • Blogging Tool
  • Campaign Templates
  • Event Scheduling
  • Drip Campaigns
  • File Hosting
  • Instant SMS Message Creation
  • Drag-and-drop Campaign Designing
  • Content Management
  • SEO Content Generation
  • Real-Time Personalization
  • SMS Campaigns
  • Text Messaging
  • SEO Audit Tool
  • Campaign Marketplace
Main Features
  • Customer Relationship Management
  • Marketing Programs Automation
  • Marketing ROI Tracking
  • Sales Insight and Analytics
  • B2B Campaign Support
  • B2C Campaign Support
  • Inbound Marketing
  • Outbound Marketing
  • 100,000 Leads
  • 50,000 Leads
  • 10,000 Leads
  • 100,000 Contacts
  • 50,000 Contacts
  • 25,000 Contacts
  • 15,000 Contacts
  • 20,000 Contacts
  • 2500 Contacts
  • 10,000 Contacts
  • 5000 Contacts
  • 2000 Contacts
  • Viber, Whatsapp Marketing
  • Sandbox
  • Business Units
  • Contact segmentation
  • Saved searches, filters, and contact lists
  • B2B management
  • Sales pipeline
  • Pipeline automation
  • B2B management
  • Customer Profiles
  • Customer Segmentation
  • Live Chat with Customer Intelligence
  • Dynamic & RFM Segmentation
  • Search Engine
  • Custom IT Development & Reports
  • Advertising Networks Integrations
  • Custom Templates
  • Shareable Templates Across Accounts
  • Create Custom Dashboards & Reports
  • Contact Activity
  • Contact Activity
  • Contact management
  • Target accounts home
  • Targeted Display Advertising
  • Campaign Orchestration
  • Account Users
  • Account Setup
  • Intelligent insights
  • Campaign Maps
Security features
  • Customer Data Protection
  • Role-based Access
  • Multi-factor Authentication
  • Access Monitoring
  • SSL Encryption
  • Email Encryption
  • Password Protection
  • Access to Hierarchical Teams
Learning Material
  • FAQ
  • Knowledge Base
  • User Guide
  • Video Tutorials
  • Live Webinar
  • Forum
  • AI & Machine Learning Personalization Engine
  • AI Predictions
  • Language Customization
  • Custom Creative Design
Federal Requirements of Data Preservation
  • Yes
  • No
Features
  • Email Marketing
  • Multi Channel Campaign Management
  • Lead Management
  • Social Media Integration
  • CRM Integration
  • Mobile App
Mobile friendly?
  • Yes
  • No
Price
  • 1 - Inexpensive
  • 2
  • 3 - Moderate
  • 4
  • 5 - Expensive
Features
  • 1 - Limited features
  • 2
  • 3 - Moderate
  • 4
  • 5 - Full featured

Pricing

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