Act-on
Act-on
63 reviews
WH Score
8.5

Act-on Overview

What is Act-on?

Act-on delivers a complete marketing automation solution for those looking to approach their leads based on what they truly need. Segment and nurture leads to generate value-based revenue, which can be the stepping stone towards long-term customer retention. 

Automation is another key feature of the Act-on platform, since crucial tasks can be automated to ensure leads are approached at the right timing. Craft messages that delight leads with inbuilt email marketing tools, while also monitoring customer patterns via in-depth analytics and reporting. 


Company:Act-On Software Inc
Platforms:

Act-on Recent Reviews


M
Michael
Reviewed on 27 November 2023

Refining Customer Targeting with Act-On

Explore Act-On for its precise customer targeting capabilities, keeping in mind the improved setting-up process. The platform offers valuable insights and a user-friendly interface.

Pros
  • The ability to be highly specific in targeting customers, along with the user-friendly interface and comprehensive metrics, makes Act-On a standout platform.
Cons
  • While the setting-up process initially posed challenges, there have been significant improvements, as reported.

J
Julia
Reviewed on 11 November 2023

Navigating Support and Integration

The support and product learning program provided by the team were outstanding. The seamless integration with our CRM, coupled with excellent features and ease of use, made the overall experience highly commendable.

Pros
  • Explore the CRM integration for its robust features and ease of use
Cons
  • An increased number of in-person user group opportunities would be beneficial to discuss and share best practices.

Act-on Pricing


Professional
$1100
per month
Act-on Pricing Details

Act-on Key Features


Lead Management
  • Lead Generation
Campaign Management
  • Campaign Orchestration
Campaign Types
  • Account-Based Campaigns
Act-on Features Details

Act-on Media


Videos

Act-on Wheelhouse Score

8.5
What is this?

The Average Wheelhouse score for the Marketing Automation category is 7.9

Act-on Scores

  • Ease of Use
    8.6
  • Meets Requirements
    8.3
  • Learning Curve
    8.6
  • Setup & Support
    8.8
  • Quality of Support
    8.4
  • Ease of Admin
    7.6

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