Specializing in all-round lead management, Lead Squared is a multichannel marketing automation solution. Connect with leads across their preferred communication channels with trigger-based marketing, while also evaluating campaign performance with reporting and analytics capabilities.
Insights go deeper as marketers have 360-degree customer profiling functionalities available, to gauge intent and potential. Engagement flows can be prebuilt to capture leads more effectively, so that valuable sales actions can be taken as and when engagements happen.