LeadSquared vs. Marketo Engage: Which is Best?

LeadSquared vs. Marketo Engage: Which is Best?

LeadSquared vs. Marketo Engage Best Overall: Marketo Engage

In our comparison of LeadSquared vs. Marketo Engage, Marketo Engage is the best option with a higher overall Wheelhouse Score. Wheelhouse Score uses a combination of feature and pricing comparison data, average user ratings, and editorial reviews to score software vendors on a scale of 1-10.

Quick Info

LeadSquared Quick Info
WH Score:
8.2
Pricing Score:
7.7
Feature Score:
7.6
Usability Score:
8.0
Company Size:Small Business, Mid Market
Platforms:
Marketo Engage Quick Info
WH Score:
9.0
Pricing Score:
8.3
Feature Score:
8.3
Usability Score:
8.3
Company Size:All Sizes
Platforms:

Pricing

LeadSquared Pricing
Basic
$400
per month
Standard
$1200
per month
Enterprise
$2500
per month
Custom
Contact Us
Marketo Engage Pricing
Price Range
Contact Us

* Vendor does not share prices.

Features

LeadSquared Features
  • Account Management
  • Lead Generation
  • Lead Distribution
  • Lead Attribution
  • Remarketing Campaigns
  • Virtual Event Planning
  • A/B Testing
  • Email Reports
  • Campaign Monitoring
  • Conversation Analytics
  • Engagement Analytics
  • Lead Scoring
  • Engagement Scoring
  • SMS
  • Landing Pages
Marketo Engage Features
  • Account Management
  • Lead Generation
  • Lead Distribution
  • Lead Attribution
  • Remarketing Campaigns
  • Virtual Event Planning
  • A/B Testing
  • Email Reports
  • Campaign Monitoring
  • Conversation Analytics
  • Engagement Analytics
  • Lead Scoring
  • Engagement Scoring
  • SMS
  • Landing Pages

Pros & Cons

LeadSquared Pros & Cons
Pros
  • I can effortlessly create, manage, and delete tasks at my convenience, which greatly enhances my workflow and productivity.
Cons
  • I've found that the smart view of the system could use some more updates to reach its full potential
  • .
Marketo Engage Pros & Cons
Pros
  • The marketing part is quite strong
  • A good business software.
Cons
  • UI is outdated, clunky and difficult to navigate.

Reviews

LeadSquared Reviews
Top Favorable Review
K
Kathryn
Reviewed on Jul 2, 2021

Using this product has helped me in identifying potential leads and, as a result, closing more deals. It streamlines my task management process, allowing me to focus on what matters most in my work.

I can effortlessly create, manage, and delete tasks at my convenience, which greatly enhances my workflow and productivity.

I've found that adding new filters is not as user-friendly as I would like it to be. This aspect of the product could benefit from some improvements to make it more intuitive.

Top Critical Review
D
Dina
Reviewed on Jul 2, 2021

I would recommend exploring the smart view feature of this software as it has the potential to further enhance your experience.

User-friendly approach to organizing work into different buckets.

I've found that the smart view of the system could use some more updates to reach its full potential.

Marketo Engage Reviews
Top Favorable Review
J
Jared
Reviewed on Jul 2, 2021

A good tool for marketing.

The marketing part is quite strong. A good business software.

CRM integration is weak. The price is too high.

Top Critical Review
D
Danny
Reviewed on Jul 2, 2021

You can do a lot of things with Marketo.

UI is outdated, clunky and difficult to navigate.

Alternatives

LeadSquared Alternatives
8.8
8.6
Marketo Engage Alternatives
8.8
8.6
Add to Compare

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LeadSquared vs. Marketo Engage: Detailed Comparison

LeadSquared vs. Marketo Engage Top Ratings & Reviews: LeadSquared

In our rating and review comparison of LeadSquared vs. Marketo Engage, LeadSquared has 12 user reviews and Marketo Engage has 84. The average star rating for LeadSquared is 4.41 while Marketo Engage has an average rating of 4.28. LeadSquared has more positive reviews than Marketo Engage. Comparing LeadSquared vs. Marketo Engage reviews, LeadSquared has stronger overall reviews.

LeadSquared vs. Marketo Engage Best Features & Functionality: Marketo Engage

LeadSquared vs. Marketo Engage both offer a strong set of features and functionality including Customer Management, Lead Management, Campaign Types, Event Management, Reporting & Analytics, Supported Channels, User Calls-to-Action, Collaboration Tools, Customizable Items, Data Management, Content Management System (CMS) Features, Systems/Administrative, Identity and Access Management (IAM), Integration Options, Limits. In our feature comparison of LeadSquared vs. Marketo Engage, Marketo Engage offers more of the most popular features and tools than LeadSquared.

LeadSquared vs. Marketo Engage Best Pricing: Marketo Engage

In our pricing comparison of LeadSquared vs. Marketo Engage, Marketo Engage's pricing starts at N/A/month and is more affordable compared to Marketo Engage's starting cost of N/A/month.

LeadSquared vs. Marketo Engage Best Usability: Marketo Engage

Our comparison of LeadSquared vs. Marketo Engage shows that Marketo Engage scores higher in usability for learning curve, ease of admin. LeadSquared scores higher in ease of use, meets requirements, setup & support, quality of support, but Marketo Engage has the best scores overall for system usability.

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