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Adobe Campaign Marketing Automation Software

  • Deployment:
  • Company Size: S M L
  • Features:
  • Platforms:
  • Pricing:

Adobe campaign (Formerly known as Neolane) helps you orchestrate customized experiences that are determined by customer habits and preferences. It is flexible and goes above and beyond what it is designed for.  You can personalize and deliver campaigns across online and offline channels. It is the marketing automation software that has a set of functions that truly you to manage, simplify, and automate your campaigns easily.

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Details

Adobe campaign (Formerly known as Neolane) helps you orchestrate customized experiences that are determined by customer habits and preferences. It is flexible and goes above and beyond what it is designed for.  You can personalize and deliver campaigns across online and offline channels. It is the marketing automation software that has a set of functions that truly you to manage, simplify, and automate your campaigns easily.

It has an advanced email delivery feature and tracking capabilities, and automates your workflows as well. The solution integrates your social and mobile platforms. It offers its users excellent integration and re-targeting abilities with its databases and partner databases.

Key Features

  • Customizable- The software provides you with resources and an environment that suit your wants and needs.
  • Cross-Platform- It can manage campaigns, customer analytics, and data through emails, social media, Short Message Services and others.
  • Campaign Management- It provides marketing intelligence via integration and tracking with its partner database SiteCatalyst. With it, you get to know your customers’ behavior and demography. Its assists you in tailoring the content to the requirements of your target audience. From one platform, you can monitor and manage the data.
  • Affordable budget- The Adobe campaign is cost-effective, especially with regards to implementation hours, and fosters commitment to the new system in a buyer’s organization.
  • Engaging email-You can use personalized and real-time email messages so that your customers can have a compelling experience.
  • Automated campaigns- It reduces your marketing time, and increases your campaign productivity.

Company Highlights

  • The software is suitable for both Small and Medium Businesses, and Large Enterprise Companies. It’s an excellent choice for businesses that are searching for scalability.
  • It is a web-based application that can be accessed anywhere from the internet. It makes implementation simple and saves the IT team headaches from dealing with server uptimes and hardware.
  • You can get free trial software from the website to test its ease-of-use and broad functionalities.

Features

Pricing Model
  • Monthly subscription per user
  • Monthly subscription
  • Yearly subscription per user
  • Monthly site license
  • Yearly site license
  • Metered per minute
  • Flat fee
  • Percentage-based (% of collections or claims)
  • Fee-based (fixed $/claim)
  • Hybrid (combination of % and fixed amount/claim)
Service Terms Offered
  • Commitment Free
  • Free Setup
  • Free Cancellation
  • Money Back Guarantee
  • Month-to-Month Option
  • Keep Original Number
  • Customizable Plans
  • Account Manager
  • Free In-Network Calls
  • Unlimited Minutes
  • International Calls
  • Reduced Price for Multiple Users
Mobile Apps Offered
  • None
  • iOS
  • Android
Mobile friendly?
  • Yes
  • No
Service Terms Offered
  • Commitment Free
  • Free Setup
  • Free Cancellation
  • Money Back Guarantee
  • Month-to-Month Option
  • Keep Original Number
  • Customizable Plans
  • Account Manager
  • Free In-Network Calls
  • Unlimited Minutes
  • International Calls
  • Reduced Price for Multiple Users
Support Features
  • FAQs Section
  • Tutorials
  • Telephone Support
  • Email Support
  • 24/7 Support
  • Online Chat
  • Forum
  • In-Person Training
  • Social Media
  • Knowledge Base
  • Webinars
Email Marketing Features
  • Direct Mails
  • Batch Emails
  • Triggered Emails
  • Automated Campaigns
  • Personnalized Campaigns
  • Responsive Templates
  • Mobile Optimized Content
  • Certified IP
  • Dedicated IP
  • Shared IP
  • Delivery Tracking
  • RSS Message Creation
  • WYSIWYG Email Design
  • Spam Analysis
  • Opt-out Management
  • Offer Optimization
  • HTML Validation
  • A/B Testing
Content Marketing Features
  • Landing pages
  • Customized Forms
  • Responsive Design
  • A/B Testing
  • Website Monitoring
  • Geolocation
  • Web Behavior Tracking
  • Content Management
Social Media Features
  • Social Campaigns
  • Social Listening
  • Social Sharing
  • Social Engagement
  • Social Analytics
  • Social Sign-On
  • Social Profile Data
  • Referral Offers
  • URL Shortener Service
  • Social Post Tracking
  • Social Post Scheduler
  • Polls and Surveys
  • Live Streaming
  • Video Sharing
Supported Channels
  • Email
  • Mobile
  • Social
  • Web
  • Direct mail
  • Display ads
  • In-person Events
  • Virtual Events
Lead Management Features
  • Lead Database
  • Custom Fields
  • Behavior Scoring
  • Lead Scoring
  • Lead Nurturing
  • Demographic Scoring
  • Product-based Scoring
  • Web activity Tracking
  • Progressive Profiling
  • Prospect Deduplication
  • Customer Life Cycle Management
  • Workflow Automation
  • Flexible Scheduling
  • Trigger-based Actions
  • Time-based Degradation Tracking
Marketing Resources Features
  • Budgeting
  • Performance and Goals Management
  • Project Workflow Management
  • Brand Management
  • Social Media Integration
  • Campaign Calendar
Reporting and Analytics Features
  • List Reporting
  • Landing Page Performance Reporting
  • Email Performance Reporting
  • Custom Reporting
  • Campaign Performance Reporting
  • Program ROI Analytics
  • SEO & Keyword Tracking
  • Multi-touch Revenue Attribution
  • Web Analytics
  • Predictive Analytics
  • Real-time Sales Alerts
  • Opportunity Analysis
  • Revenue Forecasting
Sales and CRM Integrations
  • API for Custom Integration
  • SOAP API
  • REST API
  • Automatic Field Mapping
  • Bi-directional Syncronization
  • CRM Task Creation
  • Custom Sales Dashboard
  • Lead Assignment
  • Role-based Permissions
  • Sync Frequency
  • Triggered Updates
Third Party Integrations
  • Salesforce CRM
  • Oracle/Siebel CRM
  • Microsoft CRM
  • Adobe Connect
  • Cisco WebEx
  • Citrix GoToWebinar
  • Drupal
  • Gmail
  • Google AdWords
  • Netsuite
  • GoodData
  • Nimble
  • Outlook
  • Pipedrive
  • ReadyTalk
  • Thunderbird
  • WordPress
  • WebEx Event Center
Campaign Management Functionalities
  • Blogging Tool
  • Campaign Templates
  • Event Scheduling
  • Drip Campaigns
  • File Hosting
  • Instant SMS Message Creation
  • Drag-and-drop Campaign Designing
  • Content Management
  • SEO Content Generation
  • Real-Time Personalization
Main Features
  • Customer Relationship Management
  • Marketing Programs Automation
  • Marketing ROI Tracking
  • Sales Insight and Analytics
  • B2B Campaign Support
  • B2C Campaign Support
  • Inbound Marketing
  • Outbound Marketing
Security features
  • Customer Data Protection
  • Role-based Access
  • Multi-factor Authentication
  • Access Monitoring
  • SSL Encryption
  • Email Encryption
  • Password Protection
Learning Material
  • FAQ
  • Knowledge Base
  • User Guide
  • Video Tutorials
  • Live Webinar
  • Forum
Federal Requirements of Data Preservation
  • Yes
  • No

Pricing

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