Constant Contact vs. Marketo Engage: Which is Best?

Constant Contact vs. Marketo Engage: Which is Best?

Constant Contact vs. Marketo Engage Best Overall: Marketo Engage

In our comparison of Constant Contact vs. Marketo Engage, Marketo Engage is the best option with a higher overall Wheelhouse Score. Wheelhouse Score uses a combination of feature and pricing comparison data, average user ratings, and editorial reviews to score software vendors on a scale of 1-10.

Quick Info

Constant Contact Quick Info
WH Score:
7.4
Pricing Score:
7.0
Feature Score:
6.9
Usability Score:
7.0
Company Size:Small Business, Mid Market
Platforms:
Marketo Engage Quick Info
WH Score:
9.0
Pricing Score:
8.3
Feature Score:
8.3
Usability Score:
8.3
Company Size:All Sizes
Platforms:

Pricing

Constant Contact Pricing
Core
$9.99
per month
Plus
$45
per month
Marketo Engage Pricing
Price Range
Contact Us

* Vendor does not share prices.

Features

Constant Contact Features
  • Account Management
  • Up-Sell/Cross-Sell Management
  • Social Media Management
  • Lead Generation
  • Lead Registration
  • Lead Distribution
  • Lead Aggregation
  • Lead Attribution
  • Campaign Orchestration
  • Sales/Marketing Calendar
  • Email Campaigns
  • Virtual Event Planning
  • Lead and Opportunity Tracking
  • Surveys/Questionnaires/Polls
  • Email
Marketo Engage Features
  • Account Management
  • Up-Sell/Cross-Sell Management
  • Social Media Management
  • Lead Generation
  • Lead Registration
  • Lead Distribution
  • Lead Aggregation
  • Lead Attribution
  • Campaign Orchestration
  • Sales/Marketing Calendar
  • Email Campaigns
  • Virtual Event Planning
  • Lead and Opportunity Tracking
  • Surveys/Questionnaires/Polls
  • Email

Pros & Cons

Constant Contact Pros & Cons
Pros
  • Ease of handling and managing emails for advertising and surveys.
Cons
  • Expensive, no free version or trial.
Marketo Engage Pros & Cons
Pros
  • The marketing part is quite strong
  • A good business software.
Cons
  • UI is outdated, clunky and difficult to navigate.

Reviews

Constant Contact Reviews
Top Favorable Review
J
James
Reviewed on Jul 2, 2021

I like how simple the program is to use and maintain for surveys and email marketing. But I don't like that the membership levels are overpriced compared to the other services they provide.

Ease of handling and managing emails for advertising and surveys.

Membership plans to improve access to extra services cost more than recommended

Top Critical Review
J
Joseph
Reviewed on Jul 2, 2021

For event management, Constant Contact was invaluable; it relieved me of a great deal of responsibility. My time was saved by the predesigned templates, and the marketing enabled me to get more gigs. But there's a steep price tag, no free trial, and account cancellation was a hassle.

Pre-designed templates, effective marketing

Expensive, no free version or trial

Marketo Engage Reviews
Top Favorable Review
J
Jared
Reviewed on Jul 2, 2021

A good tool for marketing.

The marketing part is quite strong. A good business software.

CRM integration is weak. The price is too high.

Top Critical Review
D
Danny
Reviewed on Jul 2, 2021

You can do a lot of things with Marketo.

UI is outdated, clunky and difficult to navigate.

Alternatives

Constant Contact Alternatives
8.8
8.6
Marketo Engage Alternatives
8.8
8.6
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Constant Contact vs. Marketo Engage: Detailed Comparison

Constant Contact vs. Marketo Engage Top Ratings & Reviews: Constant Contact

In our rating and review comparison of Constant Contact vs. Marketo Engage, Constant Contact has 12 user reviews and Marketo Engage has 84. The average star rating for Constant Contact is 4.33 while Marketo Engage has an average rating of 4.28. Constant Contact has more positive reviews than Marketo Engage. Comparing Constant Contact vs. Marketo Engage reviews, Constant Contact has stronger overall reviews.

Constant Contact vs. Marketo Engage Best Features & Functionality: Marketo Engage

Constant Contact vs. Marketo Engage both offer a strong set of features and functionality including Customer Relationship Management (CRM) Features, Lead Management, Campaign Types, Event Management, Reporting & Analytics, Supported Channels, User Calls-to-Action, Collaboration Tools, Customizable Items, Data Management, Content Management System (CMS) Features, Systems/Administrative, Identity and Access Management (IAM), Integration Options, Limits. In our feature comparison of Constant Contact vs. Marketo Engage, Marketo Engage offers more of the most popular features and tools than Constant Contact.

Constant Contact vs. Marketo Engage Best Pricing: Marketo Engage

In our pricing comparison of Constant Contact vs. Marketo Engage, Marketo Engage's pricing starts at N/A/month and is more affordable compared to Marketo Engage's starting cost of N/A/month.

Constant Contact vs. Marketo Engage Best Usability: Marketo Engage

Our comparison of Constant Contact vs. Marketo Engage shows that Marketo Engage scores higher in usability for ease of use, quality of support, ease of admin. Constant Contact scores higher in meets requirements, learning curve, setup & support, but Marketo Engage has the best scores overall for system usability.

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