Bloomreach vs. Marketo Engage: Which is Best?

Bloomreach vs. Marketo Engage: Which is Best?

Bloomreach vs. Marketo Engage Best Overall: Marketo Engage

In our comparison of Bloomreach vs. Marketo Engage, Marketo Engage is the best option with a higher overall Wheelhouse Score. Wheelhouse Score uses a combination of feature and pricing comparison data, average user ratings, and editorial reviews to score software vendors on a scale of 1-10.

Quick Info

Bloomreach Quick Info
WH Score:
6.1
Pricing Score:
6.0
Feature Score:
5.9
Usability Score:
5.7
Company Size:All Sizes
Platforms:
Marketo Engage Quick Info
WH Score:
9.0
Pricing Score:
8.3
Feature Score:
8.3
Usability Score:
8.3
Company Size:All Sizes
Platforms:

Pricing

Bloomreach Pricing
Price Range
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* Vendor does not share prices.

Marketo Engage Pricing
Price Range
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* Vendor does not share prices.

Features

Bloomreach Features
  • Customer Profiling
  • Campaign Orchestration
  • Lead Nurturing
  • SMS Campaigns
  • Remarketing Campaigns
  • Marketing Analytics
  • A/B Testing
  • Dashboard
  • CX Analytics
  • Engagement Analytics
  • Conversion Analytics
  • Virtual Event Planning
  • Multimedia Management
  • Website/App Development
  • Search Engine Optimization (SEO)
Marketo Engage Features
  • Customer Profiling
  • Campaign Orchestration
  • Lead Nurturing
  • SMS Campaigns
  • Remarketing Campaigns
  • Marketing Analytics
  • A/B Testing
  • Dashboard
  • CX Analytics
  • Engagement Analytics
  • Conversion Analytics
  • Virtual Event Planning
  • Multimedia Management
  • Website/App Development
  • Search Engine Optimization (SEO)

Pros & Cons

Bloomreach Pros & Cons
Pros
  • Very easy to use and has a lot of features we need.
Cons
  • Pricing is quite high now!.
Marketo Engage Pros & Cons
Pros
  • The marketing part is quite strong
  • A good business software.
Cons
  • UI is outdated, clunky and difficult to navigate.

Reviews

Bloomreach Reviews
Top Favorable Review
G
Gail
Reviewed on Jul 2, 2021

Very easy to use and has a lot of features we need.

Pricing is quite high now!

Top Critical Review
G
Gail
Reviewed on Jul 2, 2021

Very easy to use and has a lot of features we need.

Pricing is quite high now!

Marketo Engage Reviews
Top Favorable Review
J
Jared
Reviewed on Jul 2, 2021

A good tool for marketing.

The marketing part is quite strong. A good business software.

CRM integration is weak. The price is too high.

Top Critical Review
D
Danny
Reviewed on Jul 2, 2021

You can do a lot of things with Marketo.

UI is outdated, clunky and difficult to navigate.

Alternatives

Bloomreach Alternatives
8.8
8.6
Marketo Engage Alternatives
8.8
8.6
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Bloomreach vs. Marketo Engage: Detailed Comparison

Bloomreach vs. Marketo Engage Top Ratings & Reviews: Marketo Engage

In our rating and review comparison of Bloomreach vs. Marketo Engage, Marketo Engage has 84 user reviews and Bloomreach has 1. The average star rating for Marketo Engage is 4.28 while Bloomreach has an average rating of 4. Marketo Engage has more positive reviews than Bloomreach. Comparing Bloomreach vs. Marketo Engage reviews, Marketo Engage has stronger overall reviews.

Bloomreach vs. Marketo Engage Best Features & Functionality: Marketo Engage

Bloomreach vs. Marketo Engage both offer a strong set of features and functionality including Customer Management, Lead Management, Campaign Types, Event Management, Reporting & Analytics, Content Management System (CMS) Features, Data Management, Supported Channels, User Calls-to-Action, Collaboration Tools, Customizable Items, Systems/Administrative, Identity and Access Management (IAM), Integration Options, Limits. In our feature comparison of Bloomreach vs. Marketo Engage, Marketo Engage offers more of the most popular features and tools than Bloomreach.

Bloomreach vs. Marketo Engage Best Pricing: Marketo Engage

In our pricing comparison of Bloomreach vs. Marketo Engage, Marketo Engage's pricing starts at N/A/month and is more affordable compared to Marketo Engage's starting cost of N/A/month.

Bloomreach vs. Marketo Engage Best Usability: Marketo Engage

Our comparison of Bloomreach vs. Marketo Engage shows that Marketo Engage scores higher in usability for ease of use, learning curve, setup & support, quality of support, ease of admin. Bloomreach scores higher in meets requirements, but Marketo Engage has the best scores overall for system usability.

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