Marketo Engage vs. Ortto: Which is Best? - Wheelhouse

Marketo Engage vs. Ortto: Which is Best?

Marketo Engage vs. Ortto Best Overall: Marketo Engage

In our comparison of Marketo Engage vs. Ortto, Marketo Engage is the best option with a higher overall Wheelhouse Score. Wheelhouse Score uses a combination of feature and pricing comparison data, average user ratings, and editorial reviews to score software vendors on a scale of 1-10.

Quick Info

Marketo Engage Quick Info
WH Score:
9.0
Pricing Score:
8.3
Feature Score:
8.3
Usability Score:
8.3
Company Size:All Sizes
Platforms:
Ortto Quick Info
WH Score:
8.7
Pricing Score:
8.1
Feature Score:
8.0
Usability Score:
8.0
Company Size:All Sizes
Platforms:

Pricing

Marketo Engage Pricing
Price Range
Contact Us

* Vendor does not share prices.

Ortto Pricing
Startup/NFP
Contact Us
Professional
$509
per month
Business
$849
per month
Enterprise
$1699
per month

Features

Marketo Engage Features
  • Account Management
  • Up-Sell/Cross-Sell Management
  • Social Media Management
  • Lead Nurturing
  • Email Campaigns
  • Campaign Orchestration
  • Virtual Event Planning
  • ROI Reports
  • Forecasting
  • Campaign Monitoring
  • Engagement Analytics
  • Lead Scoring
  • Chat/IM
  • Email
  • Landing Pages
Ortto Features
  • Account Management
  • Up-Sell/Cross-Sell Management
  • Social Media Management
  • Lead Nurturing
  • Email Campaigns
  • Campaign Orchestration
  • Virtual Event Planning
  • ROI Reports
  • Forecasting
  • Campaign Monitoring
  • Engagement Analytics
  • Lead Scoring
  • Chat/IM
  • Email
  • Landing Pages

Pros & Cons

Marketo Engage Pros & Cons
Pros
  • The marketing part is quite strong
  • A good business software.
Cons
  • UI is outdated, clunky and difficult to navigate.
Ortto Pros & Cons
Pros
  • All the customization features you’d think of are in this software, integration with other SaaS services is possible.
Cons
  • It is partially intuitive, to understand how to perform nearly anything in the software you must be an advanced user.

Reviews

Marketo Engage Reviews
Top Favorable Review
J
Jared
Reviewed on Jul 2, 2021

A good tool for marketing.

The marketing part is quite strong. A good business software.

CRM integration is weak. The price is too high.

Top Critical Review
D
Danny
Reviewed on Jul 2, 2021

You can do a lot of things with Marketo.

UI is outdated, clunky and difficult to navigate.

Ortto Reviews
Top Favorable Review
L
Leon
Reviewed on Jul 2, 2021

Non-technical staff can understand the client’s journey and email marketing thanks to this simple to use software, Autopilot.

All the customization features you’d think of are in this software, integration with other SaaS services is possible.

Preview and the actual email are completely disparate.

Top Critical Review
M
Marty
Reviewed on Jul 2, 2021

Getting good benefits and excellent aid.

You don’t have to repeatedly do the same marketing tasks as the software provides a large amount of reports, value and functionality. You can instantly send SMS campaigns or emails.

It is partially intuitive, to understand how to perform nearly anything in the software you must be an advanced user.

Alternatives

Marketo Engage Alternatives
8.8
8.6
Ortto Alternatives
8.8
8.6
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Marketo Engage vs. Ortto: Detailed Comparison

Marketo Engage vs. Ortto Top Ratings & Reviews: Ortto

In our rating and review comparison of Marketo Engage vs. Ortto, Ortto has 21 user reviews and Marketo Engage has 84. The average star rating for Ortto is 4.61 while Marketo Engage has an average rating of 4.28. Ortto has more positive reviews than Marketo Engage. Comparing Marketo Engage vs. Ortto reviews, Ortto has stronger overall reviews.

Marketo Engage vs. Ortto Best Features & Functionality: Marketo Engage

Marketo Engage vs. Ortto both offer a strong set of features and functionality including Customer Management, Lead Management, Campaign Types, Event Management, Reporting & Analytics, Supported Channels, User Calls-to-Action, Collaboration Tools, Customizable Items, Data Management, Content Management System (CMS) Features, Systems/Administrative, Identity and Access Management (IAM), Integration Options, Limits. In our feature comparison of Marketo Engage vs. Ortto, Marketo Engage offers more of the most popular features and tools than Ortto.

Marketo Engage vs. Ortto Best Pricing: Ortto

In our pricing comparison of Marketo Engage vs. Ortto, Ortto's pricing starts at N/A/month and is more affordable compared to Ortto's starting cost of N/A/month.

Marketo Engage vs. Ortto Best Usability: Marketo Engage

Our comparison of Marketo Engage vs. Ortto shows that Marketo Engage scores higher in usability for ease of use, learning curve, ease of admin. Ortto scores higher in meets requirements, setup & support, quality of support, but Marketo Engage has the best scores overall for system usability.

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