Adobe Campaign vs. Zoho Campaigns : Which is Best?

Adobe Campaign vs. Zoho Campaigns : Which is Best?

Adobe Campaign vs. Zoho Campaigns Best Overall: Zoho Campaigns

In our comparison of Adobe Campaign vs. Zoho Campaigns , Zoho Campaigns is the best option with a higher overall Wheelhouse Score. Wheelhouse Score uses a combination of feature and pricing comparison data, average user ratings, and editorial reviews to score software vendors on a scale of 1-10.

Quick Info

Adobe Campaign Quick Info
WH Score:
8.3
Pricing Score:
7.6
Feature Score:
7.5
Usability Score:
7.7
Company Size:All Sizes
Platforms:
Zoho Campaigns Quick Info
WH Score:
8.5
Pricing Score:
7.9
Feature Score:
7.7
Usability Score:
7.9
Company Size:All Sizes
Platforms:

Pricing

Adobe Campaign Pricing
Price Range
Contact Us

* Vendor does not share prices.

Zoho Campaigns Pricing

N/A

Features

Adobe Campaign Features
  • Customer Profiling
  • Pipeline Management
  • Discount/Promotion Management
  • Virtual Event Planning
  • Email Reports
  • Campaign Monitoring
  • Lead Scoring
  • SMS
  • Email
  • Social Media
  • Website
  • Ads
  • Salesforce
  • SugarCRM
  • NetSuite
Zoho Campaigns Features
  • Customer Profiling
  • Pipeline Management
  • Discount/Promotion Management
  • Virtual Event Planning
  • Email Reports
  • Campaign Monitoring
  • Lead Scoring
  • SMS
  • Email
  • Social Media
  • Website
  • Ads
  • Salesforce
  • SugarCRM
  • NetSuite

Pros & Cons

Adobe Campaign Pros & Cons
Pros
  • Scalable, customizable, offers plenty of process automation, it’s a better source of record-keeping as all is rather flawlessly linked, very helpful batch upload of journal entries/transactions and upload in general, and a great ability to report on all assets and have their history in a single place id helpful for audit purposes
  • Presently, we’re implementing regulations for 606 and the multi-book and ARM add-ons have emerged to be extremely helpful for our reporting needs
  • The search function has great adaptability for creating reports for end month reconciliation needs.
Cons
  • Knowing where you are in the system is difficult.
Zoho Campaigns Pros & Cons
Pros
  • CRM integration, marketing history analysis, automated recommendations and insights, reliable, efficient processes, easy to use, good return for money.
Cons
  • I think that having a better choice of templates for business users could be very useful
  • Additionally, there is a lot of backwards and forwards you have to go through to send a campaign, which can be a bit of a hassle.

Reviews

Adobe Campaign Reviews
Top Favorable Review
D
Donald
Reviewed on Jul 2, 2021

NetSuite has enabled us to automate numerous procedures and the interface is normally user-friendly. Also, we have dependable numbers and the ability to develop a search or report to facilitate analysis of information. NetSuite is generally great.

Scalable, customizable, offers plenty of process automation, it’s a better source of record-keeping as all is rather flawlessly linked, very helpful batch upload of journal entries/transactions and upload in general, and a great ability to report on all assets and have their history in a single place id helpful for audit purposes.

Presently, we’re implementing regulations for 606 and the multi-book and ARM add-ons have emerged to be extremely helpful for our reporting needs. The search function has great adaptability for creating reports for end month reconciliation needs.

SuiteAnswers has an awful algorithm for their search bar, the system is not very intuitive since the real home screen is personalized by role, and the call center isn’t as helpful as the US based analysts at NetSuite. Also, since our software is hosted, it sometimes functions slower than I’d want it to.

Top Critical Review
T
Timothy
Reviewed on Jul 2, 2021

While handling campaigns, it runs smoothly

Knowing where you are in the system is difficult.

Zoho Campaigns Reviews
Top Favorable Review
J
Joanna
Reviewed on Jul 2, 2021

It makes everything incredibly tailored by informing us about the best times to get in touch with different locations based on previous efforts. It seamlessly connects and seems like an extension of my workflow as a subscriber to Zoho Suite. It's also affordable and simple to use, especially for team members who aren't as tech-savvy. Zoho Campaigns is a must-try if you're searching for an effective, user-friendly tool to organize and carry out focused marketing campaigns!

CRM integration, marketing history analysis, automated recommendations and insights, reliable, efficient processes, easy to use, good return for money

None

Top Critical Review
T
Timothy
Reviewed on Jul 2, 2021

I am able to send the right emails to the right people very quickly. Scheduling in advance means that I can get my message out efficiently. This has helped me streamline my email campaigns and save time.

A good user interface is my favorite part of this product. It's easy to use, and there are some areas that are quite intuitive. Moreover, it's pretty reliable and fast, which is great.

I think that having a better choice of templates for business users could be very useful. Additionally, there is a lot of backwards and forwards you have to go through to send a campaign, which can be a bit of a hassle.

Alternatives

Adobe Campaign Alternatives
8.8
8.6
Zoho Campaigns Alternatives
8.8
8.6
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Adobe Campaign vs. Zoho Campaigns : Detailed Comparison

Adobe Campaign vs. Zoho Campaigns Top Ratings & Reviews: Zoho Campaigns

In our rating and review comparison of Adobe Campaign vs. Zoho Campaigns , Zoho Campaigns has 7 user reviews and Adobe Campaign has 42. The average star rating for Zoho Campaigns is 4.28 while Adobe Campaign has an average rating of 4.26. Zoho Campaigns has more positive reviews than Adobe Campaign. Comparing Adobe Campaign vs. Zoho Campaigns reviews, Zoho Campaigns has stronger overall reviews.

Adobe Campaign vs. Zoho Campaigns Best Features & Functionality: Zoho Campaigns

Adobe Campaign vs. Zoho Campaigns both offer a strong set of features and functionality including Reporting & Analytics, Supported Channels, Drag-and-Drop Builders/Designers, Customizable Items, Systems/Administrative, Third-Party Integrations, Microsoft 365, Google Workspace, After-Sales Service, Limits. In our feature comparison of Adobe Campaign vs. Zoho Campaigns , Zoho Campaigns offers more of the most popular features and tools than Adobe Campaign.

Adobe Campaign vs. Zoho Campaigns Best Pricing: Zoho Campaigns

In our pricing comparison of Adobe Campaign vs. Zoho Campaigns , Zoho Campaigns 's pricing starts at 0/month and is more affordable compared to Zoho Campaigns 's starting cost of 0/month.

Adobe Campaign vs. Zoho Campaigns Best Usability: Zoho Campaigns

Our comparison of Adobe Campaign vs. Zoho Campaigns shows that Zoho Campaigns scores higher in usability for ease of use, meets requirements, learning curve, setup & support, ease of admin. Adobe Campaign scores higher in quality of support, but Zoho Campaigns has the best scores overall for system usability.

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