In our comparison of ActiveCampaign vs. Marketo Engage, Marketo Engage is the best option with a higher overall Wheelhouse Score. Wheelhouse Score uses a combination of feature and pricing comparison data, average user ratings, and editorial reviews to score software vendors on a scale of 1-10.
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Active Campaign is quite user-friendly, in my opinion; it makes creating and reporting campaigns a breeze. But it might be annoying when there are sporadic problems with a website's responsiveness when changing a campaign.
Easy to create campaigns and review reports
Non responsive team
A good tool for marketing.
The marketing part is quite strong. A good business software.
CRM integration is weak. The price is too high.
This CRM is great because it's simple to use and has all the essential data I require. It is an easy method of gathering all leads.
Easy to use
None
You can do a lot of things with Marketo.
UI is outdated, clunky and difficult to navigate.
Active Campaign is quite user-friendly, in my opinion; it makes creating and reporting campaigns a breeze. But it might be annoying when there are sporadic problems with a website's responsiveness when changing a campaign.
Easy to create campaigns and review reports
Non responsive team
This CRM is great because it's simple to use and has all the essential data I require. It is an easy method of gathering all leads.
Easy to use
None
A good tool for marketing.
The marketing part is quite strong. A good business software.
CRM integration is weak. The price is too high.
You can do a lot of things with Marketo.
UI is outdated, clunky and difficult to navigate.
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In our rating and review comparison of ActiveCampaign vs. Marketo Engage, Marketo Engage has 84 user reviews and ActiveCampaign has 9. The average star rating for Marketo Engage is 4.28 while ActiveCampaign has an average rating of 4.11. Marketo Engage has more positive reviews than ActiveCampaign. Comparing ActiveCampaign vs. Marketo Engage reviews, Marketo Engage has stronger overall reviews.
ActiveCampaign vs. Marketo Engage both offer a strong set of features and functionality including Customer Relationship Management (CRM) Features, Lead Management, Campaign Types, Event Management, Reporting & Analytics, Supported Channels, User Calls-to-Action, Collaboration Tools, Customizable Items, Data Management, Content Management System (CMS) Features, Systems/Administrative, Identity and Access Management (IAM), Integration Options, Limits. In our feature comparison of ActiveCampaign vs. Marketo Engage, Marketo Engage offers more of the most popular features and tools than ActiveCampaign.
In our pricing comparison of ActiveCampaign vs. Marketo Engage, Marketo Engage's pricing starts at N/A/month and is more affordable compared to Marketo Engage's starting cost of N/A/month.
Our comparison of ActiveCampaign vs. Marketo Engage shows that Marketo Engage scores higher in usability for ease of use, learning curve, ease of admin. ActiveCampaign scores higher in meets requirements, setup & support, quality of support, but Marketo Engage has the best scores overall for system usability.
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