Generative AI Tools

What is Generative AI?

Generative AI is an artificial intelligence technology that uses deep learning models to create high-quality, realistic content, including text, images, audio, and video. Generative AI analyzes and identifies patterns in large data sets and then uses that information to create new content from the shared characteristics of the original data set, based on prompts from the user.

Generative AI is not necessarily a new technology. Its origin stems from 1960s technology used to power early chatbots. The 2014 discovery of Generative Adversarial Networks (GANs), which leveraged opposing generator and discriminator neural networks, led to the creation of realistic imagery and audio with AI, which was integral in shaping the generative AI models available for mainstream use today.

Transformers, a type of machine learning that can process large sets of unlabeled data and identify connections between words and information, and Large Language Models (LLMs), have further shaped modern generative AI capabilities, and the rapid adoption of accessible and user-friendly platforms such as ChatGPT.

Popular Generative AI Categories

Generative AI is gaining momentum as all types of organizations discover the benefits and use cases of using this technology to create and scale content efforts. The following are some of the most popular generative AI categories.

  • AI Image Generators: An AI image generator uses an Artificial Neural Network (ANN) modeled after the human brain to process information provided in a text prompt and create an image based on the details and description from the prompt. While this technology has existed for decades, the recent advancements in text-to-image technology make it possible to create high-quality, unique images in the simple input-output that makes generative AI so accessible for creative image generation.
  • AI Video Generators: AI video generators leverage machine learning technology to analyze large datasets, including text, videos, and images. Machine learning algorithms use this data to identify objects and emotions to create relevant, high-quality video content. Most AI video generators use a three-step process, including analysis, storyboarding, and editing, to give users tools to try various imagery and storylines to create unique, compelling video content.
  • AI Voice Generators: AI voice generators use deep learning algorithms, Text-to-Speech (TTS) technology, and Natural Language Processing (NLP) to convert written text into audio that is unique and nuanced for forms of speech, dialects, and emotions. The audio can be customized by gender, language, dialects, and accents to create diverse voices and personas that will resonate best with the target audience.

Top 10 Generative AI Tools

Jasper / Katonic / Observe.AI / Xyonix / Gong / ChatGPT / Clarifai / Synthesia / Seamless.AI / Adobe Sensei

WH Score
7.9
Clarifai
0reviews
Starting Price:$0 per user / per month
Clarifai is a Large Language Model (LLM), Generative AI, and Computer Vision AI Lifecycle Platform designed for developers and engineering teams to seamlessly create and scale AI models and apps within an organization. Clarifai supports various vision, language, and audio AI models and provides the ...
WH Score
7.9
ChatGPT
0reviews
Starting Price:$0 per user / per month
ChatGPT is an AI chatbot system that uses generative AI and Natural Language Processing (NLP) technologies to answer questions, generate code, create content, perform language translations, and facilitate chats that mimic human conversations. Users simply enter a question, request, or command into t...
WH Score
7.9
Gong
0reviews
Starting Price:N/A
Gong is a Revenue Intelligence Platform with centralized, AI-powered tools that enhance customer engagement, drive productivity, and improve forecast accuracy to increase revenue growth. Gong is a trusted leader in the Revenue Intelligence industry and supports over 4000 customers in achieving reven...
WH Score
7.9
Xyonix
0reviews
Starting Price:N/A
Xyonix is an Artificial Intelligence (AI) and Machine Learning (ML) firm that offers consulting services, data evaluations, and model development plans to help companies in a variety of industries innovate and improve business with AI. Xyonix has decades of AI experience spanning Natural Language Pr...
WH Score
7.9
Observe.AI
0reviews
Starting Price:N/A
Observe.AI is a Conversation Intelligence (CI) solution, powered by proprietary Contact Center Large Language Model (LLM) and Generative AI technologies, that helps organizations drive revenue, operate efficiently, and maintain compliance with every customer interaction. Observe.AI is tailored speci...
WH Score
7.9
Katonic
0reviews
Starting Price:N/A
Katonic is a highly scalable, no-code Generative AI platform organizations use to build enterprise-level AI applications. Katonic Generative AI provides accurate results based on a company’s trained data, offering a choice of over 50 Large Language Models (LLM) and enterprise-grade security to...
WH Score
7.9
Jasper
0reviews
Starting Price:$39 per user / per month
Jasper is an AI marketing platform that leverages secure, Generative AI technology to create unique content, images, and optimized marketing campaigns that organizations can use to grow their brand quickly and effectively. Jasper analyzes current online data to generate new, authentic content and ha...
WH Score
7.7
Synthesia
0reviews
Starting Price:$22 per user / per month
Synthesia is a secure AI video generation platform that leverages generative AI technology to create high-quality, customized videos based on the ideas and details users provide in text-based prompts. Synthesia also generates AI avatars, voiceovers, and scripts to streamline the process of creating ...
WH Score
7.5
Seamless.AI
2reviews
Starting Price:$0 per user / per month
Seamless.AI is an AI-powered sales software that helps organizations find verified contact information (cell phone numbers, direct lines, and email addresses) needed for sales prospecting opportunities that foster business growth. Seamless.AI was founded with the intention of creating an organized, ...
WH Score
7.4
Adobe Sensei
0reviews
Starting Price:N/A
Adobe Sensei combines machine learning, generative AI technologies, and integrated workflows to improve productivity and drive innovation, efficiency, and customer experience improvements across an organization. Sensei is embedded in the Adobe Experience Cloud and can be used to automate workflows, ...
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