Infographic: Lessons from the History of CRM

Customer Relationship Management has taken a few twists and turns from its start with siloed contact databases to the fully integrated, data rich juggernaut it is today. Our new infographic traces this development and gives you a fuller understanding of what CRM is and what it’s going to become.

Read this infographic to learn:

• How (and why) CRM was finally used effectively
• Why Social CRM matters
• What big features are coming for CRM