salesforce-the-roi-of-marketing-automation

The ROI of Marketing Automation

Pardot eBook

According to Gleanster, CMOs at top-performing companies said that their most compelling reason for implementing marketing automation is to increase revenue (79%) and get higher quality leads (76%).

The ROI of Marketing Automation eBook takes a closer look at the ways in which marketers can improve their return on marketing investment.

The eBook covers:

  • Top two techniques for accelerating your sales funnel
  • How marketing automation can help improve marketing and sales alignment
  • How your close rates will be (positively!) impacted by an automation tool
  • How marketing automation provide increased perfomance insight

Marketing Automation

How to Use Lead Management Software to Convert Leads into Sales

How to Use Lead Management Software to Convert Leads into Sales

Learn more about how you can use lead management software tools like CRM and Marketing Automation software to convert leads into sales for your company.
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