According to Gleanster, CMOs at top-performing companies said that their most compelling reason for implementing marketing automation is to increase revenue (79%) and get higher quality leads (76%).
The ROI of Marketing Automation eBook takes a closer look at the ways in which marketers can improve their return on marketing investment.
The eBook covers:
Small-business owners, when was the last time you took a vacation? If you scoff at the very thought, if even the idea...