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A CRM for Mac OS X?
As an analyst here at Focus I speak with hundreds of people a month regarding their CRM projects. Though the business world is predominately uses PC's, I do run into companies that are running the Mac OS X operating system and are in need of a CRM.
Software vs. Web-Based - The Great Debate
The 9 CRM Features That All Businesses Need
Though CRM solutions pile on the bells and whistles in an effort to attract customers, the reality is that there are a few core features that have most of the impact on your business. While examining your options for CRM, focusing on these features can prevent you from being distracted by feature...
The challenges posed by current economic conditions are forcing companies to evaluate CRM products in a more critical light. Enterprises want more from CRM but they want it in fewer, simplified features. They're also focused on a new goal: relationship optimizing. "The key to achiev...
From Hosted to On-Premise: Is it Possible to Ever Go Back?
Hosted CRM products have been popular of late, but does there come a time when it would make sense to change back to more traditional on-premise products? "We're not seeing people making that move," said William Band , vice president of CRM Applications at Forrester Research Inc. &q...
Over the last three to five years, SaaS (software as a service) has grown rapidly to 10 percent of the overall CRM market, according to Forrester Research, and that growth is expected to skyrocket to 25 percent of the market within three years. "Early on, the growth was fueled in part by com...