The Media Collective is Widen’s answer to a total digital asset management solution. This software collects images, documents, videos, audio, project files, and any other creative material into one easy workspace. Users can upload, search, organize, analyze, share, and download content all within the platform, from any device. While most digital asset management software is configured for use by larger corporations, the Widen Media Collective can be used by teams of all sizes.
The features of Media Collective are divided into nine categories: Brand, Manage, Share, Collaborate, Analyze, Access, Integrate, Secure, and Search. Each category offers powerful tools that help improve productivity and reduce data loss or confusion among a collaborative team. Through “Brand”, companies can create an engaging user experience on their websites or other platforms, as well as ensure that branded information stays consistent across the entire Internet. “Search” offers both a visual and text-based search, that includes category searches, predictive searches, suggested searches, and in-document searching. Users can even turn metadata, numeric data, asset status, file types, or dates into controlled search filters.
The “Manage” tool is where most employees will likely spend their time. Within this feature, users can upload and edit documents, drag and drop files to create even better web pages, share files, create and edit metadata fields, integrate with Dropbox, and track changes on all files. The Collaborate feature shows users an activity feed, gives notifications when triggers occur, allow for favorites and reviews, and allows teammates to approve work so the workflow never slows down. Other tools in Media Collective offer yet more features that help manage digital assets. The Integration tool allows users to work with InDesign and other popular third party software, and the API is open so you can develop your own integrations as needed.
The product's advantages in navigation and asset search greatly contribute to an efficient workflow, compensating for any minor inconveniences related to load times. It has proven to be a valuable tool for assembling marketing collateral promptly and with minimal hassle.
Having all of our assets in one central location eliminates the guesswork involved in finding what each team needs on a daily basis. With the search functionality, categories, and collections, we can curate groups of assets that are relevant to each part of our organization. This has greatly improved our efficiency and productivity.
The Average Wheelhouse score for the Content Management System (CMS) category is 7.8
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